The Pickaw Blog: discover our customer cases, latest news and all our tips!

Social media scraping: risks & legal solutions

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Pro Tips Scraping

Social media scraping can compromise participant data in contests. Learn how to detect it and why choosing a legal, secure solution like Pickaw is essential.

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What actions can you ask from participants in a social media contest?

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Pro Tips Social Media

Find out which actions are allowed on Facebook, Instagram, TikTok, YouTube, and Threads to run a fully compliant social media contest with Pickaw.

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4 contest ideas for Black Friday

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Contest Ideas Black Friday

Get ready for the Black Friday: organize fun and easy contests to engage your community on social media through giveaways & raffles.

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Get on the ROG Hype Train, heading to PGW 2024!

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Case Study screencast-duotone-solid Dynamic Live

See how ASUS France activated a live-streamed, interactive campaign blending social media and onstage audience.

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5 contest ideas for Halloween

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Contest Ideas Halloween

Days are counted before Halloween, and it’s the perfect time to give your community a boost with fun and spooky contests! We’ve gathered some simple yet effective ideas to inspire you in creating contests that will thrill your audience.

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Join a brand new and unique Pixel War: OM-PSG version

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Case Study screencast-duotone-solid Dynamic Live

For the February 2023 classic, discover how Betclic innovated with a live campaign on X… And even if OM didn’t win the match, they triumphed in the first Pixel War organized on X against PSG!

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Which Saints Row gang do you belong to? Take the test to find out!”

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Case Study gamepad-modern-duotone-solid Story-Ply

To celebrate the release of Saints Row, PLAION launched a personality test to boost the visibility of the release and engage fans by helping them immerse themselves in the storyline and make them want to buy the game.

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Pickaw accelerates growth with the acquisition of Like a Bird

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News

In the dynamic world of technology and social networks, we are proud to announce the recent acquisition of Like a Bird, a significant milestone at Pickaw, to expand our footprint in the digital marketing industry.

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Tweet at the right moment with BMW during the 24 Hours of Le Mans

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Case Study screencast-duotone-solid Dynamic Live

To celebrate the participation of two of its cars in the legendary 24 Hours of Le Mans race, BMW, with the help of its agency Buzzman, offered a unique and real-time operation to its followers.

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Reveal your Hogwarts house with the magical #ChoixpeauFnac

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Case Study robot-icon Bot-o-Reply

It’s not really magic… It’s a Pickaw bot-o-reply, developed for the 20th anniversary of the Harry Potter saga!

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